Difference Between Aim and Objective


Main Difference

The main difference between aim and objective is that aim is what you hope to attain, and the objective is the action you will take to attain the aim.

Aim vs. Objective

Aims are concerned with motive whereas objectives are concerned with achievement. Aims are as broad common statements; Objectives are usually more specific statements. The aim is your overall objective for the project; the objectives are the specific steps you will take to get there. The aim is what you want to know, and the objectives are the specific steps you will take to achieve your aim. An aim can define as general affirmations or sentences that identify the objective of a program. And an objective is a more determined target set to achieve the goal on a larger front.


Comparison Chart

An aim is an conclusive goal, which an individual or the entity aspire to achieve.The objective is something an entity about to achieve, by continuously chasing it.
Apprehensive with
Long term outcomesShort term outcomes
What is to work out?How is it to work out?
An aim does not have or demand not to chase any framework.Objectives follow the SMART style of management.
Aims may not be strictly measurable or tangible.Objectives must be measurable and tangible.
Time frame
Long termMid to short term
Aims are general.Objectives are specific.
Are Like
Aims are like strategy.Objectives are like tactics.

What is Aim?

The aim is the general assertion of the expected outcome. An aim is an idea of the upcoming or desired result that a person or a group of people envisions, ideas and commits to achieve marks. The aim is an entertained outcome than expected or that guides your planned actions. It is a purpose or intention toward which one’s efforts directed. It is the act of directing anything at or toward a particular point or target. The aim is something that doesn’t let you sleep. The aim is something that makes the value of a person from zero to infinity. The aim is a planning of a goal which a person wants to achieve. Aims can be long-term, average, or short-term. The primary distinction is the time required to achieve them. Aims affect performance in the following ways:

  • Aims are direct attention and effort toward goal-relevant activities.
  • Difficult aims lead to greater effort.
  • Aims increase persistence, with difficult goals prolonging effort.
  • Aims indirectly lead to insight and discovery and use of task-relevant knowledge and strategies.

Aim setting and planning promotes long-term vision, intermediate mission, and short-term incentive. It focuses on intention, desire, acquiring knowledge, and helps to organize resources. Success in any field is desire forgoing substitute and confirmations for poor performance or lack of satisfactory planning; in short, success requires emotional maturity. The capacity of the belief that people have in their strength to achieve an aim also affects that achievement. Aims to act as basic directions while conducting research or carrying out a project. It has a long-range perspective which reflects the aspirations and ambition of the entity.

What is Objective?

An objective is a specific result that a person achieves within a time frame and with available resources. Objectives are the steps taken to conclude the long-term goals of the company. Objectives act as training for the employees of the company, what they need to do, to attain the desired result. They are used in different conditions and are in the form of short sentences, explaining what you want actually. Objectives are primary tools that dominate all planning and strategic activities. They present as the basis for creating policy and classifying performance. Some examples of business objectives are to reduce expenses, to expand internationally, or to make a profit. Objective refers to the discard of subjective perspectives and a process that purely based on hard facts. Objective placed on real certainty and not determined by personal expectations or feelings. It exists independently of perception or an individual’s conceptions.

An objective is a (relatively) shorter term goal which successful learners will achieve within the scope of the course itself. Objectives often worded in course documentation in a way that explains to learners what they should try to achieve as they learn. Objectives are basic tools that underlie all outlining and strategic activities. These are usually omitted as a numbered list to make it easy to see the main steps of the project. There are many characteristics of objectives which are also called SMART, described as

  • Specific
  • Measurable
  • Achievable
  • Realistic or Relevant
  • Time-bound
  • Challenging

Key Differences

  1. An aim is “something expected or desired to be obtained by one’s efforts.” On the other hand, an objective is to do with achieving an object, it’s about actions, “about that whose delineation is known.”
  2. The aim is what of the research, and the objective is how.
  3. The aim is what you want to conclude the objective is how you will achieve it.
  4. Aims are the observation and understanding that you need to answer your research question. Objectives are specific research actions that you plan to carry out in your research project.
  5. An aim as compared to the objective can be considered as slightly vague whereas; an objective is always as definite as it can be.
  6. Aims do not enclose a time frame within which they need to achieve. Any objective, set for an activity or a program, is always accompanied by a time frame.
  7. Aims are the goal set, and objectives are the evaluations which we undertake to achieve the aims.
  8. Aims are general statements concerning the overall goals, ends or intentions of teaching. Objectives are the respective stages that learners must achieve on the way to reach these goals.
  9. Aims are general, objectives are specific.


When it comes to conditions, aims are a bit gauge while objectives are very specific. Further, the aims and objectives of any existence must be compact and brief. They are incline disposed of in such a way that they should show an association between what a company desire, and how it is going to purchase those aims. They should be no confutation between these two, and they should not rerun each other in different ways. Moreover, they need to be practical, i.e., the aim and objectives can be achieved within a limited time frame.