Difference Wiki

Apple TV vs. Roku: What's the Difference?

Edited by Harlon Moss || By Janet White || Published on February 1, 2024
Apple TV is a premium streaming device with an integrated ecosystem, while Roku offers a more affordable, platform-agnostic streaming experience.

Key Differences

Apple TV features a sleek, intuitive interface designed to integrate seamlessly with other Apple products, offering a consistent user experience. Roku, on the other hand, presents a more straightforward, easy-to-navigate interface that is agnostic to any particular ecosystem, making it more flexible for various users.
Apple TV provides access to Apple's exclusive content, including Apple TV+ and other services like Apple Music. Roku, however, boasts a wider range of free and paid channels, offering a more diverse selection of content, making it a more versatile choice for users seeking a broad range of streaming options.
Apple TV is positioned as a premium product, reflected in its higher price, offering advanced features like 4K HDR streaming and integration with other Apple services. Roku offers a variety of devices at different price points, making it more accessible and appealing to a broader audience looking for cost-effective streaming solutions.
Apple TV's Siri Remote enables voice control and integrates with other Apple devices and services. Roku's remote, while simpler, provides essential features like voice search and is known for its straightforward, user-friendly design.
Apple TV is best suited for users already invested in the Apple ecosystem, offering enhanced functionality when used with other Apple devices. Roku, being platform-agnostic, works well with a variety of devices and operating systems, providing a more versatile option for users with mixed technology environments.

Comparison Chart


Generally more expensive
More affordable options


Integrated with Apple's ecosystem
Compatible with various ecosystems

Content Availability

Access to Apple exclusive content
Wider range of channels

Remote Control

Siri Remote with voice control
Simple, user-friendly remote

Device Options

Limited models
Wide range of models

Apple TV and Roku Definitions

Apple TV

Apple TV serves as a home hub for HomeKit-enabled devices.
With Apple TV, I can control my smart home devices easily.


Roku is a brand of hardware digital media players.
I bought a Roku to watch my favorite streaming services.

Apple TV

Apple TV is a digital media player and microconsole.
I used my Apple TV to stream the latest movie.


Roku features a customizable home screen with numerous channels.
My Roku home screen has all my favorite channels lined up.

Apple TV

Apple TV integrates with other Apple services like Apple Music.
I use Apple TV to listen to playlists on Apple Music.


Roku offers a range of products from sticks to ultra-HD players.
I upgraded to a Roku Ultra for better picture quality.

Apple TV

Apple TV offers access to Apple's streaming service, Apple TV+.
I watch exclusive shows on Apple TV+ through my Apple TV.


Roku provides access to streaming media content from various online services.
I use my Roku to watch Netflix and Hulu.

Apple TV

Apple TV supports AirPlay for wireless streaming from Apple devices.
I AirPlay my iPhone photos to my Apple TV.


Roku is known for its simple interface and remote control.
I love how easy it is to navigate with my Roku remote.


What is Apple TV?

Apple TV is a digital media player by Apple, offering streaming services, games, and integration with other Apple products.

What streaming services are available on Roku?

Roku provides access to a wide range of streaming services like Netflix, Hulu, Amazon Prime Video, and more.

Can I use Apple TV with a non-Apple TV?

Yes, Apple TV works with any modern television with an HDMI port.

Does Roku support 4K streaming?

Yes, certain Roku models like the Roku Ultra support 4K streaming.

Can I play games on Apple TV?

Yes, Apple TV supports gaming, especially through its Apple Arcade service.

Are there parental controls on Apple TV?

Yes, Apple TV offers parental controls to restrict content.

Does Roku offer a voice-controlled remote?

Yes, some Roku models come with a voice-controlled remote.

Can I use Roku without an internet connection?

No, Roku requires an internet connection for streaming content.

Is there a monthly fee for using Roku?

No, Roku does not charge a monthly fee, but subscription services on it may have their own fees.

How does Apple TV integrate with the Apple ecosystem?

Apple TV integrates seamlessly with other Apple products and services like iCloud and AirPlay.

Can I mirror my phone screen on Apple TV?

Yes, Apple TV supports screen mirroring from iOS devices via AirPlay.

What is Apple TV+?

Apple TV+ is Apple's exclusive streaming service offering original content.

Is there a free content on Roku?

Yes, Roku offers access to free channels and content.

Can I watch live TV on Roku?

Yes, Roku offers options for streaming live TV through various services.

Does Apple TV have a built-in App Store?

Yes, Apple TV features an App Store to download various apps and games.

What is the price range for Roku devices?

Roku devices range from affordable sticks to premium players.

Can Apple TV be used as a smart home hub?

Yes, Apple TV can act as a home hub for HomeKit-enabled devices.

Does Roku support private listening?

Yes, some Roku models offer private listening through the mobile app or remote.

Can I customize the Roku home screen?

Yes, Roku allows customization of the home screen for easy access to favorite channels.

Does Apple TV support HDR?

Yes, Apple TV supports HDR for enhanced picture quality.
About Author
Written by
Janet White
Janet White has been an esteemed writer and blogger for Difference Wiki. Holding a Master's degree in Science and Medical Journalism from the prestigious Boston University, she has consistently demonstrated her expertise and passion for her field. When she's not immersed in her work, Janet relishes her time exercising, delving into a good book, and cherishing moments with friends and family.
Edited by
Harlon Moss
Harlon is a seasoned quality moderator and accomplished content writer for Difference Wiki. An alumnus of the prestigious University of California, he earned his degree in Computer Science. Leveraging his academic background, Harlon brings a meticulous and informed perspective to his work, ensuring content accuracy and excellence.

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